中山管理評論

期刊全文瀏覽 ( 搜尋條件 : 2020 ) 16/775

期別 題目 頁數 作者
2020 / 第1期[一般管理]組織能力之更新:組織認定觀點(Renewal of Organizational Capabilities: The Perspective of Organizational Identity)(3,146KB)9黃延聰(Yen-Tsung Huang)
2020 / 第1期[財務會計]企業採用管理法對於營運部門財務報導揭露品質之影響(A Study of the Firms to Adoption of Management Approach on the Quality of Business Segment Reporting)(1,221KB)67彭智偉(Chih-Wei Peng)
2020 / 第1期[一般管理]台灣人力發展品質管理系統專業人員評核職能調查研究(Investigation on the Assessment Competency of Professional Staff for the Talent Quality-management System in Taiwan)(9,443KB)121王淑卿、熊維舒、彭金山、嚴國慶(Shu-Ching Wang, Wei-Shu Hsiung, Chin-Shan Peng, Kuo-Qin Yan)
2020 / 第1期[一般管理]潛在與實現吸收能力之雙面兼具:雙重網絡與雙元套繫之角色(Ambidexterity in Potential and Realized Absorptive Capacity: The Roles of Dual Networks and Dual Ties)(1,157KB)157楊舒蜜、周家慧、黃俊儒(Shu-Mi Yang, Chia-Hui Chou, Chun-Ju Huang)
2020 / 第2期[行銷管理]產品過時恐懼與消費者產品升級意願(Fear of Product Obsolescence and Intention to Upgrade)(1,279KB)217陳建維、練乃華(Chien-Wei Chen, Nai-Hwa Lien)
2020 / 第2期[一般管理]虛擬社群參與前置因素與價值創造之探討-以美妝網為例(Antecedents and Valued Consequences of Customer Participation in the Virtual Community-An Empirical Research of Cosmetic Community)(1,663KB)251張嘉雯、曾欽正、賴惠韻(Chia-Wen Chang, Hsin-Cheng Tsen, Hui-Yun Lai)
2020 / 第2期[一般管理]服務業員工創新表現之研究:探討其關鍵影響因素與干擾效果(Service Employees’ Innovation Performance: An Investigation of Its Antecedents and Moderators)(2,598KB)295蔡顯童、陳靜怡(Hsien-Tung Tsai, Ching-Yi Chen)
2020 / 第2期[財務會計]以注意力基礎觀點論廣告投資與美國交叉上市之股票報酬(An Attention-Based View of Advertising Investment and Stock Return of Cross-Listings)(823KB)333楊季霖(Chi-Lin Yang)
2020 / 第3期[行銷管理]行動搜尋下,你會越看越愛它嗎? 使用者知識與螢幕尺寸如何影響品牌效果(In Mobile Search, the More You See, the More You Love? How Consumer Knowledge and Screen Sizes Affect Branding Effect)(4,081KB)379劉成豪、唐運佳、林耕葆、謝依靜(Chen-Hao Liu, Yun-Chia Tang, Geng-Bao Lin, Yi-Ching Hsieh)
2020 / 第3期[行銷管理]一分錢一分貨?經濟階級流動性知覺對價格品質判斷的影響(The Effects of Perceived Economic Mobility on Price-Quality Judgments)(1,577KB)419楊俊明(Chun-Ming Yang)
2020 / 第3期[財務會計]繼任會計師事務所初次查核審計公費降低對投資人在盈餘品質認知之影響(Effects of Discounting Initial Audit Fees Paid to Succeeding Audit Firms on Investors’ Perceptions to Earnings Quality)(2,123KB)469方俊儒、盧正壽(Chun-Ju Fang, Cheng-Shou Lu)
2020 / 第3期[財務會計]中國財產保險業多元化經營與財務 績效之非線性關聯分析(An Analysis of the Nonlinear Relationship between Diversification and Financial Performance of Chinese Non-Life Insurance Industry)(7,743KB)507陳冠志、張瑞益、李七花(Guan-Chin Chen, Jui-I Chang, Qihua Li)
2020 / 第4期[個案]日正食品—化失敗為收穫的品質成本管理(Sun Right Ltd.—Quality Cost Management that Turns Failure into Gain)(38KB)565劉惠玲、郭翠菱、李采慧(Hui-Ling Liu, Tsui-Lin Kuo, Tsai-Hui Lee)
2020 / 第4期[個案]吉鵬旅行社~消失的訂房(詐騙網頁)(OK Tours –The Vanishing Hotel Reservation (Scam Webpage))(38KB)599張嘉齡、陳春希、賴佳維、李宗盈(Chia-Ling Chang, Chun-Hsi Chen, Chia-Wei Lai, Tsung-Yi Li)
2020 / 第4期[個案]緣圓坊—冰心月餅通路的抉擇(Understanding the New Marketing Channels in the Retailing Industry – A Case of Yuan Yuan Fang)(38KB)625陳凰珠、江藍龍、吳相勳(Huang-Chu Chen, Lan-Lung Chiang, Hsiang-Hsun Wu)
2020 / 第4期[個案]新加坡麗盛集團—海外擴展還是多樣化經營?(Overseas Market Development or Diversification? The Case of TS Group in Singapore)(38KB)653游志青、潘睿彬、連春長(Chih-Ching Yu, Ruei-Bin Pan, Chuen-Jang Lian)